Ads.txt Errors: Here's What the Data Says

Adoption of Ads.txt by publishers has grown quickly over the last six months. While many publishers view this as a nuisance, they are deploying an increasing number of ad buys, and are adopting Ads.txt files to whitelist demand sources for...

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Programmatic Publishing Just got a Little Less Complex

 

 

Announcing PubMonitor from Industry Index – easy monitoring for Ads.txt, data leakage, and maintaining the optimal stack.

The responsibilities of programmatic teams are rapidly expanding – yet again. Ensuring tech issues aren’t blocking...

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GDPR Compliance — Sorry, But It's Only Begun

Stage 1 of publishers' GDPR journeys is complete. Now onto the real work... 

The buildup to the GDPR starting pistol on 25th May 2018 was amazing.

We’ve just witnessed publishers’ crazy, last minute GDPR compliance scramble to implement the...

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Industry Index & Technographics - Evidence Over Eminence

 

The case for technographics in MarTech, AdTech, DataTech (MADtech).

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