From the beginning of the AdTech epoch – and up until just a few years ago – the digital advertising universe was billed as an evergreen field of opportunity for technology vendors. The sales equation looked something like this:
November 27, 2018
Publishers' ads.txt errors are growing rapidly, reducing demand-side tech revenue. Ads.txt Scout is here to fix that.
November 6, 2018
Big takeaways from our April Roundtable on Influencer Marketing At our recent Roundtable, Industry Index gathered MadTech companies, brands, agencies, and influencers to discuss the growing gravitas of Influencer Marketing. While not a new...
May 2, 2017